Planet Labs
Meaningful Connections
Unnoticeable, incremental changes are happening every day that create big impacts for the planet; however, incremental changes are generally imperceptible by the human brain. Planet Labs is solving this problem with real-time data visualizations and space-mapping, with help from a constellation of Earth-observing satellites, to capture the planet’s entire surface every day, bringing the “unnoticeable” changes happening on the planet to the world’s attention. Planet Labs is taking “change” that most people care about in the abstract and providing a means for them to feel connected to it. In short, it is making sustainability real.